Professional Experience
My work connects brand, operations, communications, people, and guest experience across attractions, hospitality, entertainment, tourism, government, and creative services.
Selected impact
These figures represent selected chapters of a broader career built around transforming complex information and operational realities into clear experiences for guests, teams, communities, and stakeholders.
The journey
Each chapter added a different perspective: how guests feel, how teams execute, how stories travel, and how a brand becomes something people remember.
Led brand identity, national campaigns, loyalty and CRM strategy, guest experience standards, community engagement, and cross-functional execution for an experience-driven entertainment organization.
Led the complete front-of-house experience for an immersive exhibition, including box office, virtual reality, retail, security, guest recovery, programming, and accessible experience initiatives.
Supported statewide tourism, state parks, and heritage communications, major advertising activity, media relations, cultural storytelling, and executive communications across Arkansas.
Supported operational communications and workload planning across Cinemark’s U.S. theatre network, helping field teams understand priorities, execute consistently, and deliver the guest experience.
Connected business, tourism, local leadership, and community storytelling through communications, member engagement, events, and destination-focused marketing for the West Orange Chamber.
Served the City of The Colony, Texas, across public-facing municipal roles that included community marketing, animal-services outreach, court operations, and juvenile case management.
Completed the Disney College Program at Walt Disney World, beginning at World of Disney and later working in resort housekeeping. The experience sharpened my understanding of service standards, operational detail, storytelling, and the emotional impact of hospitality.
Built a long-running creative practice supporting a diverse mix of private, public, nonprofit, hospitality, entertainment, education, and community organizations through photography, design, live events, marketing, and storytelling. This chapter taught me how to listen closely, solve quickly, and translate a client’s vision into something tangible.
Years behind the decks taught me how to read a room, shape energy in real time, respond to an audience, and create a shared emotional arc. Those instincts continue to influence how I think about leadership, events, brands, and guest experience.
The throughline
Across every role, the work has always been about more than promotion or operations. It is about understanding what people need, what teams need to deliver, and how a thoughtful experience can turn an ordinary interaction into a lasting memory.
That perspective is strengthened through continued engagement with the themed-entertainment and attractions industry, including IAAPA, TEA, D23, professional mentorship, and a lifelong curiosity about how stories become places.
Read more about my storyCore capabilities
Standards, journey thinking, service culture, guest recovery, accessibility, and memorable moments.
Cross-functional execution, process clarity, prioritization, workload planning, launches, and accountability.
Positioning, campaigns, content, media relations, executive messaging, internal communications, and reputation.
Leader communication, training, engagement, recognition, purpose, and people-first operating practices.