Vice President of Brand Strategy & Guest Experience
Led brand identity, national campaigns, loyalty and CRM strategy, guest experience standards, community engagement, food-and-beverage growth initiatives, and cross-functional execution for an experience-driven entertainment organization.
- Helped lead the evolution from America’s Incredible Pizza Company to Incredible Food & Fun
- Owned the end-to-end launch of third-party delivery across all markets, coordinating partner onboarding, testing, operational planning, team readiness, troubleshooting, and rollout
- Applied repeatable project-management practices to turn complex initiatives into clear workstreams, accountable owners, and successful launches
- Supported national earned media, reputation, loyalty, campaigns, and community strategy
- Contributed to the transformation recognized in Pizza Marketplace’s 2026 Top 100 Movers & Shakers